Promotions are an important part of a merchant’s strategy. After all, what customer doesn’t love a good deal?
But discounts and offers also provide opportunities for fraudsters and genuine customers to abuse merchant promotion policies. In our 2020 survey, half of all merchants said promotion abuse has increased. With more genuine customers looking for opportunistic ways to cut costs, this could increase in 2021.
How can you make sure these schemes don’t end up costing your business more than you bargained for? Join this upcoming webinar to learn how to protect your business from the hidden costs of promotions, vouchers and discounts.
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